Forming the Core of Keywords and Their Grouping
Someone call this step compiling the semantic core. It consists in the following: the need to find a group of inquiries, which is most suitable as possible to your site. At this stage, it should be well aware of their future audience, its interests, age, gender, put yourself in the user, and to imagine what questions would be most relevant to your site. If you are an expert in their field, you will be able to quickly issue a high number of search phrases that you are seeking, even offline. Be sure to consider this when you are doing Search Engine Optimization.
For example, you have a site dedicated to the sale of bouquets of flowers, then most likely the main query will look like "send flowers". View statistics of keywords for this request in Yandex (as there can be specified area search) and see (the right column), which along with our request users are also looking for: bouquets Moscow, order flowers, buy flowers, Business bouquet Florist, etc. .d. Select the most important of these high-frequency queries. When you decide to HF, go to the definition of midrange and bass requests, analyzing the left column in the statistics of Google. You can also use the Bing statistics for more detailed analysis. Grouped keywords should be on their belonging to a specific high frequency, for example, phrases from the same group:
- Flower delivery in Dubai
- flower bouquets delivery
- Send flowers to UAE
- Bouquets delivery Dubai
- Buy a flower bunch with delivery
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